The United Arab Emirates, du Pay, the advanced digital payment arm of du, has announced a strategic partnership with Visa, the global leader in digital payments. This collaboration underscores du Pay’s commitment to fostering digital empowerment and advancing financial inclusion across the UAE.
As part of this partnership, du Pay has attained the status of a principal member to issue Visa cards, enabling it to offer Visa prepaid cards—both digital and physical—to its customers. These cards can be easily ordered through the du Pay app, providing users with secure and universally accepted payment solutions. The integration of Visa’s robust payment capabilities will allow du Pay to enhance its innovative financial solutions, aligning more closely with modern consumer lifestyles.
“We are excited to collaborate with Visa to bring advanced digital payment solutions to our customers. This partnership marks a significant milestone in our journey to empower consumers and promote financial inclusion in the UAE,” said a spokesperson from du Pay.
This strategic alliance aligns with the UAE government’s broader efforts to drive financial inclusion through the introduction of secure and innovative digital payment solutions. By leveraging Visa’s global expertise and infrastructure, du Pay aims to extend the benefits of digital commerce to a broader segment of the population, ensuring that more consumers can access and utilize digital financial services.
Visa’s involvement in this partnership highlights its commitment to supporting financial inclusivity. “Visa is proud to be the partner of choice for du Pay as they venture into the digital payments arena. Together, we are dedicated to delivering easy-to-use and secure payment solutions that empower communities and support the UAE’s financial inclusion goals,” stated a Visa representative.
The collaboration promises to bring additional versatility to the du Pay platform, offering customers a suite of enhanced features and services. With the introduction of the du Pay Visa prepaid card, users can look forward to a more enriched and secure digital payment experience. This move is expected to reshape the digital payments landscape by ensuring the delivery of intuitive and reliable financial solutions.
At the core of the du Pay-Visa partnership is a shared vision to provide accessible financial services to all segments of the population. This initiative is poised to make a significant impact on the digital payments sector in the UAE, paving the way for a more inclusive and digitally empowered society.
