In 2024, a specific hairstyle, often referred to as “TV hair,” has become a dominant trend across both television and real life. This look, which strikes a balance between being styled yet effortlessly undone, has captured the attention of viewers and influencers alike. Characterized by soft, beachy waves or S-shaped curls, TV hair is glossy, polished, and subtly styled to look as though little effort was made. This hairstyle has been sported by various actresses in popular TV series such as Kristen Bell and Justine Lupe in Nobody Wants This, Ashley Jensen in Shetland, and Rose Byrne in Platonic. It’s a versatile style that blends sophistication with a laid-back feel, making it appealing across different settings.
The appeal of TV hair lies in its low-maintenance yet glamorous nature. It’s a look that adds volume and casual elegance to any face shape, making it universally flattering. Tina Farey, editorial director of Rush, a British hair salon chain, notes that the style is particularly popular for its ability to frame the face beautifully while remaining simple and effortless. The style is also seen as an easy way to add a polished touch without seeming overly done-up.
This trend of “done but undone” hair has been embraced by influencers like Lilliana Vazquez, who describes it as a fusion of the relaxed, surfer-girl aesthetic with a touch of Parisian polish. Vazquez, who lives in California, appreciates how this style can seamlessly transition between casual and formal settings. It’s not only about the waves but also the ease with which they can be achieved. For many, it’s a quick styling process, requiring just a curling iron and minimal effort. Some, like Vazquez, use tools like the Dyson Airwrap or Shark Flexstyle Air Styler to create the waves, making it accessible for everyday styling.
Rachael Gibson, who runs The Hair Historian Instagram account, traces the origins of TV hair back to the early 2000s, citing Lauren Conrad from The Hills as one of the first influencers of this style. Gibson suggests that TV hair has become shorthand for the idealized, effortless look many women aim for today. It’s a look that is simple enough to be universally flattering and achievable, much like the classic “jeans and a nice top” ensemble.
Interestingly, while the style is mostly associated with white women, it’s a look that can be adapted to different hair types, though it remains predominantly worn by white women in mainstream media. The style fits into the broader trend of “Christian Girl Autumn” aesthetics, where women sport similar outfits and hairstyles. This phenomenon reflects the way certain beauty standards are often tied to specific cultural ideals, making TV hair a symbol of a certain type of femininity.
Unlike iconic hairstyles of the past, such as Farrah Fawcett’s voluminous flick or Jennifer Aniston’s layered “Rachel,” TV hair is not a specific cut but rather a versatile styling technique. Its straightforward nature contrasts with the time-consuming and high-maintenance looks of previous decades. In fact, many people can achieve the look with minimal time and effort, making it a practical choice for those who want a polished appearance without the hassle.
The longevity of TV hair can be attributed to its low-maintenance appeal, which aligns with the current desire for authenticity and relatability in television characters. On screen, it makes characters appear more down-to-earth and approachable, allowing them to feel more like real people. In real life, the style serves as a way to dress down an outfit or add a relaxed, natural touch to a more formal look. It’s a style that works for both casual outings and more dressed-up occasions, offering flexibility and ease.
As this trend continues to grow in popularity, TV hair remains a symbol of effortless elegance. It’s a look that combines sophistication with nonchalance, making it perfect for the modern woman who values both style and simplicity. Whether on TV screens or in everyday life, TV hair has become a staple of contemporary beauty.
