Chiki Kuruka, a fitness enthusiast, media personality, and professional choreographer, is celebrating a major victory not just for her husband, Bien-Aime Baraza, but also for herself. As Bien bagged the Best Artist – Eastern Africa award at the recently concluded Trace Music Awards, Chiki took to social media to reflect on her journey as his manager and to send a message to her critics.
When Chiki took on the role of managing Bien after Sauti Sol announced their hiatus, she faced significant skepticism. Many doubted her ability to handle talent management, with some even suggesting that involving a spouse in business matters would lead to problems. However, Chiki remained steadfast, turning a deaf ear to negativity and focusing on elevating her husband’s solo career.
In a heartfelt Instagram post, Chiki shared a photo of herself and Bien on the red carpet, captioned with a quote by Willie Nelson: “When I started counting my blessings, my whole life turned around.” She then reflected on the journey that led to this moment, addressing the initial doubts and criticism. “I remember so many blogs saying things like, ‘What would she know?’ and ‘Wives should be left out of these things, they will break up for sure now.’ Through it all, we ignored the noise, looked forward, held hands, and focused.”
Chiki also expressed immense pride in Bien, praising his hard work, musical talent, mentorship, and resilience. She acknowledged the overwhelming support from Kenyans, which she believes has debunked the narrative that Kenyans do not support each other. “This whole ‘Kenyans don’t support each other’ narrative has been disproven in my life way more than it has been proven,” she stated.
Speaking in a previous interview, Chiki emphasized the growing trend of high-profile musicians being managed by their spouses, highlighting the advantages of keeping business within the family. She noted that traveling together strengthens their relationship while also ensuring financial stability for their household.
Bien’s win at the Trace Music Awards is not just a testament to his talent but also a vindication for Chiki’s dedication and belief in his artistry. The power couple continues to prove that love, partnership, and business can coexist successfully.
