Kenyan artist Keemlyf has taken a significant step in his music career by signing an exclusive recording deal with Universal Music East Africa (UMG EA). This milestone marks an exciting new chapter for the rising star, offering him a platform to take his unique sound to a global audience.
Keemlyf, known for his dynamic fusion of Afrobeat, dancehall, and contemporary African sounds, has been making waves in the music industry with his innovative style. With UMG EA now backing him, he is set to elevate Kenyan music to international levels.
“It’s a big moment! This is more than just a deal it’s about taking Kenyan music to the world. My team and I put in the work, and now with UMG EA backing us, we’re ready to push even further. I am excited for what’s coming!” Keemlyf expressed enthusiastically following the announcement.
Universal Music East Africa is a powerhouse in the regional music industry, having played a pivotal role in the careers of renowned artists such as Sauti Sol, Nikita Kering, Ethic Entertainment, and Njerae. By signing Keemlyf, the label reaffirms its commitment to nurturing and promoting top-tier African talent on the global stage.
Chinasa Udeala, General Manager of UMG EA, praised Keemlyf’s artistry, stating, “We are thrilled to welcome the incredibly talented Keemlyf to the UMG East Africa family. His unique fusion of Afrobeats and authentic Kenyan musical influences is a breath of fresh air. It is clear that he is poised to make a significant impact not only in East Africa but beyond. We are excited to support his journey as he seeks to redefine the sound of Kenyan and East African music.”
With this partnership, fans can look forward to new music, exciting collaborations, and an expanded reach for Keemlyf’s distinctive sound. His captivating lyrics and energetic performances have already earned him a loyal fan base, and with UMG EA’s extensive resources and industry expertise, his career is set to soar to new heights.
Keemlyf’s signing is not just a personal triumph but a significant moment for the Kenyan music scene, proving that local talent continues to gain recognition and opportunities on the international stage.