Quickmart Supermarket recently celebrated its 18th anniversary with a vibrant and stylish ceremony at its Kilimani branch. The event, characterized by themes of red and black, underscored the supermarket’s journey from a modest beginning to becoming Kenya’s second-largest retailer. The celebration was not just a reflection of Quickmart’s achievements but also a testament to its commitment to social responsibility and community engagement.
Milestones and Achievements
The highlight of the event was Chief Marketing Officer Betty Wamaitha’s address, where she elaborated on the company’s significant milestones. One of Quickmart’s greatest achievements, Wamaitha noted, is its ascension to the position of the second-largest retailer in Kenya. This accomplishment is not only a marker of growth but also a reflection of the supermarket’s expanding influence and reach across the country.
Wamaitha also emphasized Quickmart’s role in creating employment opportunities for Kenyans. “Being a source of employment is a major milestone for us,” she said. Over the years, Quickmart has grown its workforce, contributing to local economies and providing job opportunities across its 26 stores. This commitment to employment is central to the company’s mission of contributing positively to the communities it serves.
Enhanced Customer Experience
A key theme of the anniversary celebration was Quickmart’s dedication to improving customer service. Wamaitha highlighted the company’s ongoing efforts to enhance customer satisfaction through continuous staff training. “Customer is king, and customer service is the heart of everything that we do,” Wamaitha stated. Quickmart’s investment in staff training is aimed at delivering exceptional service and ensuring that customers have a memorable shopping experience each time they visit.
To further enhance customer convenience, Quickmart has partnered with delivery services such as Glovo and Uber Eats. These collaborations enable customers to access Quickmart’s products more conveniently, whether for a quick meal or essential groceries. This move aligns with the supermarket’s mission to meet evolving customer needs and preferences in a dynamic retail environment.
Social Responsibility and Community Engagement
Beyond its commercial success, Quickmart is also making significant strides in corporate social responsibility through its Kilimo Shuleni project. Launched in a school in Kajiado, this initiative involves setting up a five-acre school farm and teaching the community sustainable farming practices. The project has already seen its first harvest, marking a significant step towards fostering sustainable community development.
Wamaitha expressed enthusiasm about the project, stating, “For us, it’s about sustainable community engagement.” The school farm aims to address local challenges, including drought, by empowering communities with the knowledge and resources needed to improve their agricultural practices. Quickmart plans to expand this initiative to other schools facing similar challenges, furthering its commitment to making a positive impact.
Looking Ahead
As Quickmart looks to the future, the focus will remain on both business growth and community involvement. The company’s success story is a blend of commercial achievements and a steadfast dedication to social responsibility. By continuously enhancing customer service, expanding employment opportunities, and engaging in meaningful community projects, Quickmart is not only celebrating its past successes but also laying a strong foundation for future growth.
The 18th anniversary celebration was a testament to Quickmart’s journey and its vision for the future. As the supermarket continues to evolve and expand, its commitment to providing exceptional service and contributing positively to society will undoubtedly remain at the core of its operations.
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