John Chebochok, dismissed from his position at James Finlays Kenya (now Browns) in February 2023, is now vying for a significant role as the regional director of the Kenya Tea Development Agency (KTDA) in the election set for June 28. The KTDA, a crucial private entity overseeing over 600 smallholder farms across 16 tea-growing counties in Kenya, plays a pivotal role in the country’s tea industry. Chebochok’s candidacy represents a noteworthy shift from his previous employment, reflecting his determination to continue influencing the sector despite past setbacks.
Chebochok’s campaign has garnered attention due to his background and experience within the tea industry. His dismissal earlier this year has not deterred him; instead, it has galvanized his efforts to bring about positive change and represent the interests of smallholder tea farmers. As the election approaches, stakeholders and observers are keen to see how his vision for the KTDA will resonate with the voters, potentially shaping the future of tea development in the region.