On Friday, Safaricom Ethiopia announced an innovative partnership with Dahabshiil, marking a significant milestone in international money transfers. This collaboration aims to revolutionize the way the Ethiopian diaspora sends money back home, providing a seamless and efficient service that benefits families and friends in Ethiopia. The partnership enables the Ethiopian diaspora to send money directly to the M-PESA mobile wallets of their loved ones, enhancing the convenience and speed of transactions.
Dahabshiil, a prominent provider of foreign currency services to major banks across Ethiopia, expressed their excitement about the collaboration. They emphasized that this partnership gives their diaspora customers another reliable channel to send money home, further enabling them to support their families. This strategic move leverages the strengths of both companies to provide a reliable and convenient money transfer service.
In addition to the Dahabshiil partnership, Safaricom Ethiopia has also announced a collaboration with the Ethiopian Electric Utility (EEU). This partnership will enable EEU’s post-paid customers to pay their monthly electric bills using the M-PESA digital finance service, further expanding the reach and utility of M-PESA in the Ethiopian market. Safaricom Ethiopia expressed their excitement about this strategic move, highlighting the convenience it brings to their users.
These partnerships underscore Safaricom Ethiopia’s commitment to expanding its digital financial services and enhancing convenience for its users. By collaborating with key players like Dahabshiil and EEU, Safaricom Ethiopia is well-positioned to offer comprehensive financial solutions that meet the needs of both individuals and businesses across the country.