Alassio, a charming coastal town on the Ligurian Riviera, has undergone a transformation from a once-elite British destination into a modern haven for those seeking outdoor adventures, culinary delights, and a slower pace. Historically a favorite spot for the wealthy British class in the late 19th and early 20th centuries, it’s now less about tennis courts and social gatherings and more about scenic hikes, foraging, and fresh seafood.
Once a quiet fishing village, Alassio’s serene location, facing the Ligurian Sea, is sheltered by hills, creating a warm microclimate perfect for spring or autumn escapes. The town enjoys pleasant temperatures, with blue skies and occasional spring showers enhancing its appeal to visitors seeking outdoor pursuits like hiking and exploring.
For those visiting in early April, Alassio’s Flauer Festival showcases local culinary talents and the art of cooking with flowers, with chefs presenting unique dishes incorporating edible blossoms. The town’s picturesque piazzas, waterfront pier, and winding old streets offer a blend of historical charm and modern culture. Visitors can stroll through Il Budello, Alassio’s narrow, historic old town, where photographs from the early British days show the town’s evolution from a small village to a renowned destination.
For those who love the outdoors, Alassio’s surrounding hills are perfect for exploration. Recently, lawyer Igor Colombi mapped 56 miles of old mule tracks that lead to picturesque villages like Solva. The scenic trails wind through carob and olive groves, offering stunning views. There are also longer hikes to villages like Moglio, where visitors can experience local traditions and vibrant views of the coastline.
Alassio’s culinary scene is a delightful mix of traditional Ligurian fare, with fresh seafood like marinated anchovies, sea bream tartare, and pasta with sea urchins. The town’s history, still present in the form of a long-standing British tennis club and the Anglican church, adds a unique layer of cultural depth.
Visitors seeking more immersive experiences can participate in foraging walks led by local experts like Laura Brattel, who teaches about wild plants used for food and medicinal purposes. The knowledge she shares has been passed down through generations, and her walks offer a connection to the land and its rich traditions.
For those interested in the arts, the Carlo Levi Gallery showcases works by the artist who frequented Alassio. His post-impressionist paintings of the local landscape and expressive portraits reflect his strong connection to the area. The gallery is a testament to Alassio’s enduring artistic legacy.
Alassio offers a range of accommodations, from the cozy Casa d’Artista with its sea views and artistic flair, to the luxurious Villa della Pergola. This historic villa, surrounded by botanical gardens with one of Italy’s largest collections of wisteria, provides a perfect blend of old-world charm and modern comforts.
For dining, Osteria I Matetti offers an authentic Italian experience with locally-loved dishes, while Balzola serves up indulgent pastries like the town’s signature hazelnut biscuits. The Michelin-starred Nove at Villa della Pergola offers exquisite plant-based dishes, and La Vigna, a hilltop restaurant, provides an organic, farm-to-table experience with fresh local produce.
Today, Alassio stands as a destination for those looking to enjoy the natural beauty, rich history, and delightful cuisine of the Ligurian coast. With a wealth of outdoor activities, culinary experiences, and cultural attractions, Alassio has transformed into a destination that could once again captivate visitors from all over.
