UDA officials in Homa Bay County have launched an aggressive grassroots mobilisation campaign. This move, led by key figures such as former Nairobi Governor Evans Kidero, County Party Chairman Kennedy Obuya, and ex-Rangwe MP Martin Ogindo, aims to increase political support in the Lake Region and consolidate backing for President William Ruto’s administration.
During a press briefing in Homa Bay Town on Monday, Evans Kidero highlighted the party’s commitment to the government’s development agenda. Kidero, a prominent leader in the UDA, emphasized that President Ruto’s inclusive approach to governance and development was pivotal for the country’s progress. “President Ruto has brought all Kenyans on board through the broad-based government; we should all support his development agenda,” Kidero stated, underscoring the administration’s dedication to nationwide growth.
The UDA officials articulated a clear strategy: to bolster the party’s membership in Homa Bay from the current 40% to 60% before the 2027 elections. The ambitious target reflects the party’s broader goal of not only increasing its political influence but also securing a majority in the upcoming electoral contests. Kidero asserted that this increased membership would translate into a stronger UDA presence across various elective positions.
Kidero’s remarks were reinforced by Kennedy Obuya, who echoed the sentiment that the UDA manifesto represents a crucial vehicle for Kenya’s economic transformation. “The UDA manifesto is the best bet for the country’s economic transformation,” Obuya stated, reinforcing the party’s commitment to President Ruto’s vision of a unified and progressive Kenya. The officials believe that by expanding their grassroots network, they can effectively drive support for both the party and the broader government agenda.
In a notable endorsement of President Ruto’s strategy to include opposition figures in the government, Odoyo Owidi, another key UDA leader, supported the President’s decision to bring Raila Odinga’s allies into the cabinet. Owidi highlighted that the region has now come to appreciate the benefits of being part of the government, contrasting the earlier criticisms faced by those who initially supported the Kenya Kwanza administration. “The region has finally understood the benefits of being in government, and the community is not ready to make the mistake of opposing Kenya Kwanza,” Owidi remarked, signaling a shift in regional political sentiment.
Martin Ogindo, also a key figure in the mobilisation efforts, disclosed that the President has instructed UDA officials to focus on uniting the country and engaging the Luo community specifically. This strategic focus aligns with the broader goal of ensuring that the Lake Region, traditionally a stronghold for opposition parties, aligns with the Kenya Kwanza administration’s vision.
Additionally, Silas Jakakimba, a council member, called for the acceleration of development projects proposed by leaders. Jakakimba’s appeal underscores a desire for tangible outcomes from the government’s policies and investments in the region. The emphasis on fast-tracking these projects is aimed at demonstrating the benefits of government inclusion and gaining further support from the local populace.
The UDA’s grassroots mobilisation strategy in Homa Bay reflects a broader effort to solidify political support and ensure that President Ruto’s development agenda is embraced across all regions of Kenya. As the 2027 elections approach, the UDA’s success in achieving its membership targets and consolidating support in traditionally opposition-leaning areas will be crucial in shaping the future political landscape of the country.
