Google’s annual search trends for Kenya have revealed an eclectic mix of global figures capturing the nation’s curiosity in 2024. From music legends to political heavyweights and spiritual leaders, the list reflects Kenyans’ diverse interests.
Topping the list is Jamaican reggae and dancehall sensation Vybz Kartel, real name Adidja Palmer. The 48-year-old artist dominated headlines and search engines following his release from prison on August 1, 2024. Kartel served 10 years for the alleged murder of Clive “Lizard” Williams, a conviction overturned in March by UK judges. His release sparked a wave of celebration among his global fanbase, including Kenya, where reggae enjoys immense popularity.
Close behind is Donald Trump, who made history in November 2024 by winning the U.S. presidential election to become the 47th president. The outspoken Republican defeated Vice President Kamala Harris in a closely watched contest. Trump’s resurgence in global politics, combined with his polarizing persona, drew significant attention from Kenyan audiences, making him the second most-searched global figure.
American televangelist Benny Hinn ranked third, owing to his crusade “Healing the Nation” held in Kenya after a two-decade hiatus. Known for his elaborate healing ministries, Hinn’s visit rekindled his connection with Kenyan believers, sparking a surge of online interest.
Kamala Harris, who made her mark as the first female vice president of the U.S. and the Democratic presidential candidate in 2024, claimed the fourth spot. Harris’s campaign against Trump was closely followed by Kenyans, reflecting their engagement with international politics.
Fifth on the list is Baltasar Ebang Engonga, the Director General of Equatorial Guinea’s National Financial Investigation Agency (ANIF). Engonga became infamous after his arrest on October 25 over a sex scandal involving over 400 recorded tapes of prominent figures’ spouses. The scandal rocked the global headlines, drawing Kenyan interest in his dramatic downfall.
Joe Biden, the outgoing 46th president of the U.S., secured the sixth spot. Despite stepping down after one term, Biden remained a key figure in discussions about U.S. politics, particularly regarding his policies and legacy.
American rapper and entrepreneur Sean “Diddy” Combs ranked seventh. Diddy’s ongoing music ventures and lifestyle updates resonated with Kenya’s youthful population, who admire his cultural influence and business acumen.
Eighth place went to Tanzanian gospel artist Bonny Mwaitege, who became the subject of rumors about his death in a road accident on July 22. The rumors turned out to be false, but they fueled massive online searches as fans sought confirmation of the news.
King Charles, who ascended to the British throne in September 2022, was Kenya’s ninth most-searched global personality. His leadership style and the evolving role of the monarchy continue to intrigue global audiences, including Kenyans.
Rounding out the top 10 is Katt Williams, the American comedian and actor. His unique comedic style and controversies kept him relevant, with Kenyans turning to Google to follow his career highlights and performances.
These searches highlight Kenya’s global outlook, where entertainment, politics, and religion intersect in shaping public interest. The list also underscores the profound influence of digital platforms like Google in connecting Kenyan audiences with worldwide developments.
As Kenya continues to engage with global trends, the diversity of personalities in this year’s Google searches is a testament to the country’s vibrant cultural and intellectual curiosity. From reggae beats to international politics, Kenyans proved once again that they are keen observers of the world stage.
